July 16, 2012 / 7:10PM

Today, I launched a contest on the A-Land Facebook page. It basically takes the shape as your run of the mill caption contest. A simple, yet effective way for brands to engage their fans.
I wanted to design a logo to give the contest some identity, so here’s what I came up with. For this purpose, I placed it on top the colored background. Normally, it’s a PNG, which is then used on the particular photo being captioned.
The kerning is a little off in some spots, creating unwanted blocks of white, but that’s easily fixable. Overall, I’m pretty happy with how it came out.

Today, I launched a contest on the A-Land Facebook page. It basically takes the shape as your run of the mill caption contest. A simple, yet effective way for brands to engage their fans.

I wanted to design a logo to give the contest some identity, so here’s what I came up with. For this purpose, I placed it on top the colored background. Normally, it’s a PNG, which is then used on the particular photo being captioned.

The kerning is a little off in some spots, creating unwanted blocks of white, but that’s easily fixable. Overall, I’m pretty happy with how it came out.

AdventurelandSocial MediaFacebookContestPromotionsMarketingGraphic DesignPhotoshop

Photo post
July 9, 2012 / 6:57PM 5 notes

Thrilled that I’ve been getting back into my design groove lately. As weird as it is, starting at Photoshop helps me relax, as does this phrase. It’s an oldie but a goodie. 
Keep it real, kids.

Thrilled that I’ve been getting back into my design groove lately. As weird as it is, starting at Photoshop helps me relax, as does this phrase. It’s an oldie but a goodie. 

Keep it real, kids.

Keep It RealQuotesPhotoshopDesign

Photo post
May 1, 2012 / 1:56PM 1 note

As is the norm for IMC majors at the end of the semester, I’ve been living in Photoshop. Unfortunately, it’s all been book design. Working with templates and a lot of copy can get pretty boring after a while, so I decided to switch it up and do a quick logo redesign. I’ve never been thrilled with the original Virtual DJ logo, so I decided to put my twist on it. Here, you can see the original on the top and my redesigned version on the bottom. Thoughts?

As is the norm for IMC majors at the end of the semester, I’ve been living in Photoshop. Unfortunately, it’s all been book design. Working with templates and a lot of copy can get pretty boring after a while, so I decided to switch it up and do a quick logo redesign. I’ve never been thrilled with the original Virtual DJ logo, so I decided to put my twist on it. Here, you can see the original on the top and my redesigned version on the bottom. Thoughts?

Virutal DJLogoResdesignBrandingPhotoshop

Photo post